Headlines

DIN Next Rounded is used for headlines.

The font pairing Bold/Light becomes Bold/Regular in digital applications.

The font size for Light is slightly reduced to ensure optical similarity.

BF BLUE or white are the primary font colors. Cyan can be used as a font color in exceptional cases starting from H2.

For illustrative purposes, white is depicted as light grey here.

In cases where a font-size is not specified, it can be derived from the logo size as a rough guideline.

Headline variants

The first line is always Bold. Starting from H2, infrequent exceptions may be made.

The second line is either Light or Bold.

After two lines, Light is used.

A headline cannot be more than four lines long.

As a guideline, each line should have a maximum of 24 characters.

Registered product names should only be written in their registered form.